Midas Exchange is a media execution and asset trading firm that provides innovative, strategic marketing and financial solutions to brands and their corporate parent companies. We deliver customized trade models that maximize marketing and financial benefits. Midas Exchange launched as a wholly owned subsidiary of WPP in 2010.
Successful Customized Trade Programs
Our trade programs provide a personalized experience that generate higher ROI and Sales revenue, as well as an increased return on assets for our clients.
Access to WPP’s network
Our position as a WPP company, the largest advertising conglomerate and global media investment management group, enables us to develop and execute transformative media and asset trading programs that deliver significant media leverage, and superior media quality to our clients.
of Media Performance
We adhere to WPP’s highest standards of media performance, trade accountability and business integrity eliminating your risk and maximizing your reward.